Supreme’s Nostalgic New Smurfs Collection Puts The Beloved Cartoons On Collectible Fall Gear
Looks like the Smurfs colony will soon have a few new members. Supreme’s newest collection is dedicated to the diminutive blue gnomes and will no doubt see hypebeasts channeling their inner Papa Smurf. The streetwear juggernaut collaborated with The Smurfs for the kitschy capsule, which officially drops this Thursday, October 1. The line sees Supreme’s signature casual garb and accessories emblazoned with images of the colorful characters. Arguably one of Belgium’s most famous exports, The Smurfs comic series was developed by artist Pierre Culliford (aka Peyo) and first published in 1958 as Les Schtroumpfs. Before long, the loveable creatures, like Papa Smurf (the colony’s leader) and Smurfette (the first female smurf), became a global phenomenon and won the hearts of both baby boomers and Gen-Zers alike. Sixty years on, Smurfdom has expanded into film, television, theme parks, video games and, now, streetwear. Read more at Robb Report.