TARGET CELEBRATES LAUNCH OF HARRY’S GROOMING PRODUCTS AT COOPER CLASSICS

by David Rose
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Classic cars, a great shave at a fair price, from the store where you can expect more but pay less.

It all came together Wednesday night at Cooper Classics in New York City when discount retailer Target celebrated the news that a selection of men’s grooming brand Harry’s most popular items will be sold at all of Target’s 1,800 stores as well as online.

“We’re here tonight to celebrate the partnership between Harry’s and Target which was just announced today,” said John Butcher senior vice president of beauty and personal care at Target. “What’s so exciting about this partnership is Harry’s rounds out our existing great shaving assortment and when we look at the way men are shopping these days we find they are much more discerning and there is a lot of research done online and Harry’s is a brand that is really cool to shave with. Harry’s is a great compliment for Target and Target offers Harry’s national distribution they do not currently have; the partnership is exciting for both sides.”

Elliot Cuker who is the president of Cooper Classics Collection founded the business forty years ago and has amassed a remarkable assemblage of vintage and historic automobiles which include Cucker’s personal 1955 Gullwing Mercedes which has not been washed in 50 years. “I’ve kept all of the car’s original patina and the car has only been driven 30,000 miles from new,” said Cuker. The collection is presently comprised of 25 cars of various makes. The Porsches, Alfa’s, Ferrari’s, Austin Healy’s and other collectable cars are restored and sold to automobile enthusiasts around the world. “We are the oldest classic car company on the East Coast,” added Cuker, “and we’ve employed 20 automobile mechanics to restore these cars. Occasionally we open our space for special events such as tonight’s wonderful event.”