The Teen Who Made Millions Selling Rare Sneakers

A full year before he should be graduating from his Fort Lauderdale high school (he skipped fourth grade and is now homeschooled), he’s one of the most recognizable sneaker resellers in a flourishing resale market valued at $1.2 billion. Ben brags that he’s on track to make $1 million in sales this year just from the normals who shop his collection every day online at sneakerdon.com. “What I make in one day on the website I can’t make in a month with the rappers,” Ben says, but they give him the satisfaction of working alongside his favorite celebrities. Plus, they function as brand ambassadors, offering free, well-placed mini-billboards that float across social media. Read more at The Cut.

SHARE

Facebook

Twitter

Pinterest

Linkedin

Email

Print