TERMINAL 27 OPENS ITS DOORS IN BEVERLY HILLS

Terminal 27, Los Angeles’ newest retail concept store, opened its doors in Beverly Hills this month.

Located at 8271 Beverly Blvd., the 2,800 square-foot store carries a range of luxury menswear, womenswear, home, a vintage archive, and an in-house label. Some brands on offer include Marni, Rick Owens, Ottolinger, Maisie Wilen, and Mowalola.

The space was designed with a five-sense experience and the community it serves in mind. Terminal 27 functions as a creative workshop, where designers from fashion, music, technology, architecture, and food circles come together with a wide range of exclusive services, and innovative sensory and audiovisual experiences. Workshops, in-store activations, pop-up shops, collaborations with chefs and cuisine, screenings, and gallery exhibitions will program the space to inspire manifested moments brought together with a like-minded creative audience.

The interior also offers a café that serves as a destination to sit and have afternoon tea, merchandised with books, souvenirs and gifting items, keeping up with the salon traditions of Japan and Europe.

Technology is also at the forefront of Terminal 27 as the website (still in development) launches with a ‘passport’ that allows access to exclusive drops, events, customized experiences, and of course, NFTs.

Ericka Del Rosario, creative director of Terminal 27, brings her extensive experience in the retail, fashion, and music industries to the role. “Coming from a small town, it’s necessary to offer the opportunity of being part of the conversation,” said Del Rosario.