The tie bar to open three new pop-ups

by Brian Lipton

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Chicago based The Tie Bar will open new pop-up stores at The Wit (201 N State St, Chicago) and 411 Bleecker St. (New York) in October, and another one at The Shay (1924 8th St NW, Washington, DC) in November. The company, which primarily sells online, has a flagship store in Chicago, and opened a successful pop-up last spring in New York’s NoLita neighborhood earlier this year.

The stores will not only carry a large assortment of neckties, bow ties, tie bars, pocket squares, belts, socks and more, but guests will also be able to shop a curated collection of the company’s latest styles of the season, product exclusive to each shop’s market, and brand collaborations with Tie The Knot by Modern Family star Jesse Tyler Ferguson, and NBA star Dwyane Wade.

“Opening pop-up shops has proven extremely effective for us, showcasing the breadth of our collections in a dynamic environment, exposing us to new clientele, and proving firsthand why The Tie Bar is known as driving force in men’s accessory trends,” Michael Alter, CEO of The Tie Bar, said in a statement. We couldn’t be happier to continue building our thumb prints in both our hometown of Chicago and New York, while also bringing our stores to the nation’s capital for the first time.”