Thought Zara Was Inexpensive? China’s $100 Billion Startup Shein Is Undercutting The Fast Fashion Industry With Even Cheaper Clothes

TikTok FASHION vlogger LuCinia Tomas has netted nearly 106,000 subscribers with short videos documenting her affordable outfits. Her video views surged after she began posting a series of clips comparing near-identical clothing from two fashion retailers, Zara and Shein. In her most popular video, which has racked up 9.4 million views, she models two seemingly indistinguishable green-and-black patterned dresses—one from Zara that costs $79, and another from Shein, priced at $15. Read more at Fortune.