TIMEX AND NFL TEAM UP FOR “TRIBUTE COLLECTION” OF WATCHES

Timex NFL
by Brian Lipton Jan 03, 2018

Timex NFLFamed watch brand Timex has teamed up with the National Football League to create the “Tribute Collection,” which honors each of the 32 NFL teams. The NFL is the first license in Timex’s new sports venture, and watches honoring additional professional sports leagues and colleges will be available in early 2018.

Each watch features an NFL team logo and matching dial and strap colors. Certain watches feature real leather straps, rugged stainless steel, Indiglo night-light and all are water-resistant with a 5-to-10-year battery life.

Prices range from $24.95 to $89.95. The watches, which are available in men’s, women’s and youth styles, are currently available at Timex.com/tribute, fan shops, national sporting goods stores and NFLShop.com.

“It’s an honor to be a part of every fan’s excitement and pride,” said Mike Harrington, SVP of the Timex Sports Business Unit. “We are fans, so we know how it feels to put your jersey on for game day–and we’ve extended that feeling to your wrist and every day.This is more than just a licensing deal; it’s a true connection between two iconic American institutions.”