“We are in search of more than just a model to help tell the UFM story,” said John Polidan, CEO, Underwear For Men. “We want our advertisements in 2016 to feature an ‘Average Joe‘ who is good-looking, understands the importance of hard work and doesn’t give up. We continue to receive an outpouring of support from men who truly need our products to provide support and comfort while on the go and at rest. Our message is important and we need a male model who is also a good role model.”
In addition to receiving a professional photo shoot, the winner will receive a trip for two to Jacksonville Beach, Florida and one-year supply of the company’s product.
The company, which was founded in 2013, sells its technology-based compression shorts, boxer briefs and other products in a variety of specialty and big-and-tall stores nationwide and through its website.