UNIQLO TO RELEASE FACE MASKS IN STORES LATER THIS MONTH

Uniqlo has joined the legions of retailers and brands that have launched face masks.

The Japanese retailer’s new AIRism Face Masks feature a triple-layer structure that is essential for maximum efficacy. The brand’s AIRism mesh fabric encloses a filter at the center of the mask. AIRism keeps wearers dry as it wicks away moisture, releases heat, and absorbs sweat while maintaining a smooth feel all day. In addition, the triple-layer structure has a UPF 40 rating, blocking 90 percent of ultraviolet rays.

Available in three sizes, the masks’ inner layer is free of the stiffness and thickness typical of non-woven and cotton masks. The triple-layer mesh structure keeps the mask light and thin, optimizing breathability. AIRism fabric is also anti-microbial and self-deodorizing.

These masks are also machine washable with regular household detergent. A testing institution proved that the filter inside the triple-layer structure retains its efficacy after 20 washes at 40 degrees Celsius.

Uniqlo’s new face masks will be available at all retail stores in the United States, as well as uniqlo.com, on August 24th.