What The Fashion Industry Can Learn From North Face And Vans Parent VF Corp.

by MR Magazine Staff

VF Corp., parent of brands from North Face and Timberland to Vans and Wrangler, saw its shares surge to another record high on Friday after it reported better-than-expected fiscal Q1 results and raised its full-year outlook. For good reason. At a time when many in the fashion industry are struggling to drive growth and contend with shifts in consumers’ wallet share to tech gadgets, home and travel, the Greensboro, N.C.-based VF reported that revenue in the quarter ended June 30 surged 23%, to $2.8 billion, thanks partly to acquisitions of Dickies work uniform parent Williamson-Dickie, Icebreaker merino wool apparel and Altra running shoes in the past year. Read more at Forbes.