Y.CHROMA LAUNCHES FIRST OUTERWEAR COLLECTION

by MR Magazine Staff


Y.Chroma has launched its first outerwear collection, which debuted at New York Fashion Week this year. This new line continues Y.Chroma’s mission of delivering an elevated wardrobe system, now with outerwear designed to weather both the elements and the monotony of traditional men’s fashion.

“Outerwear is the final layer that completes a man’s wardrobe,” said Founder and Creative Director Max Israel. “It’s the most visible piece but also the one that carries the most adventure and versatility. Our goal is to merge that adventurous spirit with the quality our customers expect from Y.Chroma. Showing this collection for the first time at New York Fashion Week was an incredible opportunity to showcase that vision on a global stage.”

Y.Chroma’s outerwear collection offers seamless integration with the brand’s existing wardrobe system. The range features waterproof and windproof fabrics, insulating layers, and precision cuts. True to Y.Chroma’s ethos, the outerwear line emphasizes composable style—each piece can be mixed and matched with the brand’s extensive wardrobe offerings, creating countless looks that reflect the individuality of the Y.Chroma man.

The collection includes five statement-making pieces: three down puffer jackets, a light puffer, and a field jacket. The brand will also launch new colorways of its best-selling Varial Shirt-Cut jacket.

“Our outerwear is for the man who values both comfort and distinction,” said award-winning designer Nikolay Pachev, the brand’s principal designer. “We’ve taken a lot of care to create pieces that feel as good as they look, with technical features and luxurious fabrics that hold up in any environment.”

Beginning today, Y.Chroma’s outerwear collection is available for pre-order, and the product will ship by the beginning of November. Each item in the new collection is made in Europe, and its bold colors and technical textiles set the stage for the modern man’s fashion reboot, pushing against mainstream professional attire. For more information, see Y.Chroma.com. Interested retailers can email Jackie O’Keefe.

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