5 Insights Into The Future Of Relationships And Retail
Much opportunity still remains for luxury brands to take full advantage of selling online and on mobile. Despite technologists’ best attempts, high-end online shoppers today mainly receive a highly impersonal digital experience, lacking the service and sophistication for which luxury bricks-and-mortar retailers are renown.
Customers, particularly young ones, increasingly expect and appreciate the kind of curated luxury shopping experience that retailers such as Saks.com, HarryRosen.com and others are starting to deliver. As product offerings and comparison-shopping opportunities continue to grow, so does customer desire for a less overwhelming shopping experience. The boom in fashion-subscription boxes, and big brands’ moves to gain a foothold in the space, points to the longevity of this trend. Read more at Luxury Daily.