AMBROSETTI OPENS OFFICE IN U.S. IN PARTNERSHIP WITH WDA BRAND MARKETING

Italy’s premier strategic fashion advisory company, The European House – Ambrosetti, has opened an office in the U.S. through an association with WDA Brand Marketing, a Princeton, New Jersey fashion consultancy firm.

Founded in 1965 and with 14 offices worldwide, Ambrosetti works to better a broad range of strategic business processes. This includes textiles, manufacturing, merchandising and premium and luxury brand strategies, remaining with clients until the client’s business objectives are achieved.

“American brands will now have immediate access to Ambrosetti’s vast network of premium and luxury brands for joint ventures, M & A and the like as well as tested and proven management strategies and manufacturing processes consistent with Italian fashion creativity,” said Bill D’Arienzo, CEO of WDA Brand Marketing.

Its client list contains the most sought after European and Italian brands, like Zegna and Armani, which it has assisted in entering global markets, in finding appropriate partners, and optimizing their business objectives in their country of origin. These may include product development or determining manufacturing locations and distribution partners best suited to the client’s global brand strategy.