BUGATTI AND LUISAVIAROMA CELEBRATE NEW COLLABORATION

French luxury car brand Bugatti and international concept store LuisaViaRoma celebrated the launch of their new collaboration on Tuesday, June 14 at an exclusive special event on the installation “Bridge of Love” on the Arno river in Florence.

From June 2016 and for the next two years, the Ettore Bugatti collection will be available to local and international clientele both in the LuisaViaRoma store and on the Luisaviaroma.com website.

With this addition, LuisaViaRoma becomes the first place in Italy where shoppers can buy the clothing and accessories ranges of the Ettore Bugatti Collection, a lifestyle brand extension born in 2013 reflecting the spirit of the supercar firm.