BUY ME BRUNCH AND MYPAKAGE HAVE TEAMED UP ON EXCLUSIVE PRODUCT
by Brian Lipton
Aug 01, 2017
Online retailer Buy Me Brunch and underwear brand MyPakage have teamed up on an exclusive men boxer’s brief ($25) and a women’s thong ($14).
The collaboration will continue this fall with joggers ($60); no other plans are in the work for the two brands to work together
“We reached out to MyPakage over the winter when we started working on boxer designs,” says Nick Anderson, Buy Me Brunch’s creative director. “Because Buy Me Brunch t-shirts are super soft and comfortable, it was important to find underwear options that matched the same level of quality and comfort. We loved the samples and their brand, so it felt like a natural fit.”