Craig Green On Menswear’s Future, Fashion Week & Modern Uniforms
In a world of slickly-manufactured “brands” and designers who would rather be posting selfies on Instagram with celebrities rather than holing up in the workshop to work on a new collection, Craig Green has emerged as a welcome new talent in menswear. Trained as a fine artist, his eponymous collection launched in 2012 and has quickly become a favorite of discerning fashion editors and critics alike. His designs are rooted in the utilitarian—with his exaggerated work jackets becoming one of his most popular pieces—but he uses proportion, material, and details like quilting and straps to add a wabi-sabi artisan appeal to otherwise humble garments. He’s also a firm believer in the fashion show and campaign as a way to flesh out his vision. His Fall/Winter 2016 campaign was shot entirely with drones, and for Spring/Summer 2017, Green teamed up with British choreographer James Wilton for a haunting campaign with a surreal Renaissance aesthetic, often blurring the very clothes it features. Perhaps Green’s otherworldly aesthetic is why he was tapped to design the costumes for Ridley Scott’s upcoming film, Alien Covenant, releasing May 19. Read more at Highsnobiety.
