Custom Clothing A Hit For Men, Hard To Find For Women
If you’re a Chicago man in search of a custom-made suit — whether a made-to-measure version only slightly more expensive than off-the-rack ordered in minutes online, or a handcrafted garment every inch designed for you — you’ve got choices. Ladies, you’re going to have to look a little harder. Boston-based affordable custom menswear company Blank Label opened a store in the Loop earlier this summer. Canadian menswear maker Surmesur — the name is based on the French term for “made to measure” — is coming to 200 N. LaSalle St. later this month. Chicago’s Trunk Club began selling women’s ready-to-wear clothing last year, but its 3-year-old custom division is still just for men. And that’s before you get to the online made-to-measure options or traditional brick-and-mortar tailors, where menswear also has a majority. “(Women’s custom apparel) is one of the biggest requests I get. I would say I get that question once or twice a week,” said Drew Green, CEO of Vancouver-based Indochino, one of the earliest online made-to-measure companies that has since opened a handful of retail stores in Canada and on the East and West coasts. Read more at Chicago Tribune.
