Texas-based premium sandal brand Hari Mari has hired industry veteran Andy Trammell to head its domestic and international wholesale sales efforts.
Trammell brings over 20 years of collective experience in the consumer soft goods industry with him to Hari Mari was previously VP of sales for Native Shoes and Director of Sales for Sanuk sandals. He has also held leadership roles with Columbia, Oakley and Vans.
“To be able to add someone of Andy Trammell’s caliber and track record to our growing brand, is something akin to bringing a bazooka to what was previously a rock fight. We’re beyond ecstatic to be working with him to take Hari Mari to the moon, and beyond,” said Jeremy Stewart, founder of Hari Mari.
“I am excited and honored to join such an amazing company. The founders have done a great job building a brand that has purpose and that consumers love. My goal is to build on their success and take Hari Mari to the next level, domestically and internationally,” added Trammell.
Hari Mari is currently carried by more than 700 outdoor, lifestyle, boutique and specialty stores across the U.S., as well as locations in Mexico, Canada, the Bahamas, and Japan.