HAT CLUB AND STAPLE COLLABORATE ON EXCLUSIVE LAUNCH TO CELEBRATE STAPLE HISTORY, STREETWEAR COMMUNITY

by John Russel Jones



Hat Club, a leader in specialty headwear and accessory merchandise, today announced an exclusive collaboration with iconic streetwear brand STAPLE. The partnership, the first between the two brands, will feature limited edition drops honoring STAPLE’s storied history and impact on the fashion industry and celebrating the streetwear community in New York and across the country.

With “A Positive Social Contagion” as its brand motto, STAPLE has always been about community and creating genuine connection. Hat Club shares these same values, making a collaboration between the two brands something special and enabling them to combine the unique elements of what they both do best.

“Whether it’s New York City, the Hat Club and STAPLE community, or baseball fans; one of the best parts about this collection is how gracefully it blends design elements from all of these cultures together,” Jeff Staple said. “We pride ourselves on creating designs that are driven by purpose and make a statement, providing something unique for everyone.”

The collaboration will include three exclusive drops throughout October and November as Hat Club honors STAPLE and the community throughout the Fall across the brands’ websites and New York locations.

Birds of a Feather: Highlighting notable birds in the sports community — including MLB teams; Baltimore Orioles, St. Louis Cardinals, and Toronto Blue Jays, MiLB’s Springfield Cardinals, and a custom-made Staple Pigeon swinging bird logo — these drops all feature unique ties to Staple’s iconic sneaker designs from years past.

NoHo: Inspired by the bonds that have formed between fans over the years during Hat Club drop campouts, and Jeff Staple’s Sneaker Riots, this new NoHo exclusive line celebrates the community with two New York exclusive styles from the Mets and the Yankees.

Black Friday: Black Friday will bring a new logo into the collaboration mix with the introduction of the “Swinging Pigeon.” Taking inspiration from baseball’s great swinging bird logos, Hat Club and STAPLE have collaborated to create a whole new swinging bird to add to the flock. This hat will be a staplepigeon.com exclusive fitted style.

“It’s hard to imagine another brand that has done more for streetwear culture than STAPLE, so teaming up with Jeff and his team for this drop is truly a moment that will go down in history for Hat Club and the entire Hat Club community,” said Austin LaBoda, Director of Marketing. “This collaboration puts a unique Hat Club spin on STAPLE’s cherished Pigeon by highlighting some of the most beloved birds across baseball and celebrates Jeff’s contribution to streetwear culture by incorporating design elements from some of his iconic and riot-inducing sneaker releases. And our New York exclusive drop is our way of saying thanks to the buyers, sellers, retailers, designers, and fans of Hat Club with inspired takes on iconic New York team logos.”