How Loro Piana Became Silicon Valley’s Favorite Flex

When the internet recently roasted Chamath Palihapitiya for likening himself to the “man in the arena” from Teddy Roosevelt’s famous 1910 speech, the Facebook exec turned venture capitalist trolled his critics with a rack of clothing.

“I’m in the arena trying stuff. Some will work, some won’t,” Palihapitiya posted just before Labor Day weekend on the website formerly known as Twitter alongside a rack of five cream-colored garment bags with burgundy trim — Loro Piana’s unmistakable signature color, which the brand calls “kummel.” The garments, hanging above five more shopping bags filled with shoe boxes and other accessories (perhaps ties or belts or silk and cashmere socks), easily cost upwards of $10,000 combined. Read more at New York.