How Uniqlo U Became The Dignified Homewear Of The Stay-At-Home Era

Uniqlo U’s artistic director Christophe Lemaire just wants you to look good, as you cling to your dignity throughout a global pandemic. Lemaire has been at the helm of Uniqlo U’s sub-line for five years, bestowing the Japanese retailing giant with chic cuts, understated color palettes, and runway silhouettes. These elevations all point to his experience with luxury Maisons, notably as former creative director of Hermès and as the founder of his eponymous label Lemaire, which he established in 1990. Read more at Highsnobiety.