INDOCHINO OPENS MADISON AVENUE SHOWROOM

Indochino
by Stephen Garner

IndochinoCustom apparel company Indochino has opened its most recent New York flagship showroom at 488 Madison Avenue. This is the third Manhattan location for the fast-growing retailer.

The new 1,600 square-feet showroom is ideally situated in the center of Midtown’s menswear hub on the corner of Madison Avenue at 51st Street and offers a shopping experience like no other. Customers are designated their own Style Guide who walks them through designing their one-of-a-kind suits, shirts, blazers, chinos and overcoats.

“New York is an incredible city of 4.5 million men of all sizes and tastes and we’re offering an easy way for each one of them to find their perfect fit,” said Drew Green, president and chief executive officer of Indochino. “We already have a strong customer presence in Midtown so bringing our made-to-measure concept to the world-famous Madison Avenue and opening a flagship across from scores of leading menswear brands is a natural next step for us.”

IndochinoThis is the 15th showroom to open in 2018 and 34th overall as Indochino continues to grow exponentially. Year-to-date in the United States, the company has achieved 50 percent year-over-year growth, fueled by retail expansion and backed by a powerful omni-channel platform. September 2018 has been the company’s strongest sales month so far this year with year-over-year growth approaching 70 percent.

“For our customers, the elevated experience of designing their garment is an essential part of the overall product and this distinguishes us from traditional off the rack retailers,” continued Green. “This approach is driving our profitable growth and we fully expect to continue to deliver exceptional experiences at this pace for the next decade and beyond as we build a globally recognized brand.”

Indochino