LUCKY BRAND AND COCA-COLA CELEBRATE AMERICANA

by John Russel Jones May 25, 2023

Lucky Brand has announced a limited-edition capsule collection featuring the iconic graphics of Coca-Cola. Celebrating the iconography of Americana and pop culture, this capsule brings a heritage approach to modern silhouettes.

With men’s, women’s, and gender-neutral pieces ranging from tees, baseball shirts, and camp collars to jumpsuits, denim, and accessories, the collection offers something for everyone. To help bring the collection to life, Lucky Brand has tapped a group of creatives who are re-interpreting Americana culture, folklore, and arts, shining a light on the tapestry that is modern-day America.

Lucky Brand featuring Coca-Cola launches today and can be found exclusively at LuckyBrand.com and in Lucky Brand stores nationwide. Retails range from $39.50 to $149.