LUXURY TIMEPIECE BRAND UNDONE LAUNCHES IN THE U.S.

Luxury timepiece brand Undone has landed in the States.

Created by a team of dedicated watch industry veterans from Hong Kong, Undone was established with the goal to revolutionize the craft of watchmaking. What sets Undone apart from its competitors is the ability to completely customize your watch or design from scratch, at an attainable price point (starting at $265 USD).

Established in 2014, Undone combines traditional watchmaking with modern-day technology. The production of all Undone brand products is made in-house, allowing their team to have full control over every aspect that goes into the making of their unique watches.

Every timepiece is made-to-order within Undone’s facilities. Integrated in-house operations include research and development for products, components production, assembly, quality control, packaging, and fulfillment.

Undone can be found online at www.undone.com. Look for several collaborations and partnerships planned for next year, which include some retail exclusives.