by John Russel Jones

Informa Markets Fashion, organizers of MAGIC, Project, and Sourcing at MAGIC, has announced a full lineup of brands, retailers, education, and entertainment for the bi-annual fashion wholesale event returning to the Las Vegas Convention Center from February 13-15, 2023.

Top brands to attend include Primitive, Honor the Gift, Vero Moda, and Barefoot Dreams. Space is limited register today at Notable celebrity guests include fashion icon Billy Porter and Lauryn Bosstick, founder of The Skinny Confidential, and will feature a special performance by legendary hip-hop artist Busta Rhymes.

“Each of our co-located shows have distinct personalities and offerings from trend and young contemporary women’s collections to advanced streetwear and contemporary menswear, with everything in between. This season we have some incredible brands alongside celebrity and industry expert panelists that will offer diverse perspectives on fashion, inclusivity, and sustainability,” says Kelly Helfman, President of Informa Markets Fashion. “The fashion industry is always changing, and we are looking forward to bringing new categories and initiatives to the show as well this edition.”

Doors open at 9:00 am on February 13th and will kick off with a moderated conversation with fashion trailblazer Billy Porter in the Grand Lobby followed by three days of fashion, education, networking, and entertainment.

The February 2023 Las Vegas edition offers complimentary workshops and panels for all buyers by industry experts from Management One, The McCord List, Boutique Hub, Fashion Snoops, The Interline, MR Magazine, and Hey Social Good.

Bosstick will host a legendary conversation with Karl Kani, the Godfather of Urban Wear, known for some of the most iconic industry looks in fashion and pop culture. Discover Karl’s latest accomplishments, and greatest moments in his career and personal life. Immediately following the discussion, there will be light bites and drinks set to the familiar sounds of DJ Enuff, spinning live starting at on-stage in the Now Forum.

PROJECT and MAGIC Men’s will celebrate the 50th anniversary of hip-hop and its influence on fashion. Programming will include industry panels with influential hip-hop and fashion experts discussing topics including how MAGIC men’s has been a launch pad for brands like Sean John and Rocawear. Hip- hop fashion icon, Karl Kani will be presented with a lifetime achievement award and reflect on his career highlights with Datwon Thomas from Vibe Magazine. Attendees can relax and take some instagramable photos in the Yo! MTV Raps lounge and see themselves on the Vibe Magazine Cover.

Over 500 brands expected at PROJECT Las Vegas include Nudie Jeans, AWET New York, Krost, Abrand Jeans, Keen, Unpublished, Lack of Color, Honor The Gift, Psycho Bunny, and CAT WWR. Confirmed retailers include American Rag, Wood Wood, Urban Outfitters, Steadbrook, Stadium Goods, Blue In Green, Macy’s, Lazy Sun, and Juice Store/Clot.

Sourcing at MAGIC hosts nearly 1,000 exhibitors from manufacturing, supply chain and fashion technology. Both domestic and international exhibitors will be present to showcase the latest innovations in the supply chain. Over 35 countries will be represented on the Sourcing floor. Traditionally open one day before MAGIC and PROJECT, this will be the first season Sourcing at MAGIC will open its doors in

This year Sourcing at MAGIC will be bringing back the sustainability gallery as a continuation of the show’s commitment to being good stewards of the planet and people. Sourcing at MAGIC will feature a space on the show floor for non-profit organizations to share their missions with our attendees in a new concept space called Social Good Row. Partnerships with impactful organizations like Sourcing Journal, Hey Social Good and the Interline will continue their expert presentations and education sessions throughout each show day.

Industry editors are encouraged to attend for the chance to meet with designers and speakers of interest. Members of the Press can register for complimentary access to all three events.