MAISON KITSUNÉ AND HAVAIANAS TEAM UP FOR LIMITED EDITION COLLECTION
Havaianas and Maison Kitsuné have teamed up for their first collaboration of unisex flip flops, which launched worldwide today. The mash-up of Maison Kitsuné’s Franco-Japanese ‘Art de Vivre’ aesthetic with the Brazilian ‘Ginga’ philosophy from Havaianas delivers an essential capsule collection of sandals to celebrate the Spring/Summer season. The unisex summer-vibes styles feature Hawaiian beach motifs and graphic prints.
“When we do collaborations, we look for brands that share our principles but can also add to our universe and help us to connect with a different audience in a unique and authentic way. Havaianas is about feeling comfortable and joyful, and it made perfect sense to partner with a brand such as Maison Kitsuné that is moved by the ambitions and the desire to start doing. We’re beyond confident that we have created the perfect casual cool item for the Summer 2024 season,” says Maria Fernanda Albuquerque, Global Marketing VP at Alpargatas (parent company of Havaianas).
The collection includes four different printed versions of Havaianas most iconic shape. The Maison Kitsuné fox – everlasting adaptability symbol – revealed in a rubber touch version in the flip-flop strap adds to a multi-colored sole to make the collab a must-have item for the summer wardrobe. Maison Kitsuné x Havaianas is available online at maisonkitsune.com and havaianas.com, as well as at Maison Kitsuné and Havaianas boutiques and selected retailers.
