MEN’S WEARHOUSE PARTNERS WITH KENNETH COLE TO HELP VETERANS

by Stephen Garner

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Men’s Wearhouse and Kenneth Cole Productions have teamed up to launch the “AWEARNESS Kenneth Cole” collection, available exclusively online at MensWearhouse.com and at Men’s Wearhouse stores across the United States.

This collection of tailored clothing, which includes suits retailing at $649, sport coats at $349, dress slacks at $149, ties at $65 and dress shirts at $89 in slim fits, is part of the company’s ongoing goal of giving back to the communities in which it serves, as they partner with Hire Heroes USA and Help USA to benefit military veterans.

The collection benefits United States military veterans, a population that lacks significant supportive programs across the country. A one percent contribution from all everyday gross sales of “AWEARNESS Kenneth Cole” products will go toward helping veterans transition back into the workforce. Hire Heroes USA, a Veteran’s transition organization, and Help USA, a housing and supportive services organization to the homeless, will partner with the cause. Proceeds from the sales will assist in the successful counseling and career placement for thousands of veterans, and provide transitional housing for those fighting homelessness. On Veteran’s Day, Men’s Wearhouse will increase the donation amount to 10 percent of all gross sales of AWEARNESS Kenneth Cole products that business day.

“We are excited to partner with Men’s Wearhouse and bring tailored clothing to their customer while at the same time, be able to assist our veterans in their transition into the workforce,” said Kenneth Cole, chairman and chief creative officer of Kenneth Cole Productions. “We have always sought to make an impact on people’s wardrobes, as well as communities in need, and are excited that this new partnership will do just that.”