PAUL STUART RETURNS TO MICHIGAN AVENUE

by John Russel Jones Feb 22, 2024

Paul Stuart has announced its return to Chicago’s Magnificent Mile, relocating its Oak Street boutique back to North Michigan Avenue. In a strategic move to elevate its presence in the Windy City, the new two-level, 5,250-square-foot store marks a significant milestone in its continued commitment to the Chicago market. Paul Stuart’s history with the city extends almost three decades, having opened its first store in the famed 875 North Michigan Avenue (formerly known as The John Hancock Center).

Located at 822 North Michigan Avenue, across the street from the historic Old Water Tower, the new Paul Stuart store features a ground floor and mezzanine, with an exposed tailor shop on the East Pearson side of the building, allowing passersby to watch its tailors and craftspeople in action.

Upon entering the new Michigan Avenue store, visitors find a spacious, open environment filled with natural light. The store’s ambiance is refined and sophisticated yet unpretentious, with elegant details such as wood paneling and marble accents. As visitors make their way up the staircase, they can admire a stunning nouveau vintage starburst light fixture and take in an incredible view of Michigan Avenue and Water Tower Park through a wall of windows.

On the second floor, visitors will discover the heart of Paul Stuart’s tailored clothing collection and the store’s Made-to-Measure and customLAB areas – the younger, more accessible Made-to-Measure launched in 2018, allowing customers to create custom garments to their exact measurements. Providing a quiet respite from the busy avenue outside, The Michigan Bar offers customers the opportunity to relax and sit back with a fine-crafted cocktail.

“We are excited to return our flagship outpost to the iconic Michigan Avenue,” said Paul Stuart President and CEO Trevor Shimpfky. “This store represents more than just a retail space; it’s a testament to our dedication to providing an unparalleled shopping experience to our valued customers. We can’t wait to showcase Paul Stuart’s distinctive blend of craftsmanship, sophistication, and sartorial excellence to the Magnificent Mile.”