Ralph Lauren’s ‘cluster approach’ to growing its business in China, world’s biggest luxury market by 2030
Apr 17, 2024
Global fashion retailer Ralph Lauren will continue building its China bricks-and-mortar presence as it leverages its growing brand value in what is forecast to become the world’s largest market for luxury goods by the end of the decade. The company plans to open around 20 to 30 new stores per year in China, where it has already deployed extensive digital marketing strategies in the world’s biggest e-commerce market, and a similar number across the region. Read more at South China Morning Post.
