Robert Graham

ROBERT GRAHAM RELAUNCHES WOMEN’S COLLECTION

by Stephen Garner

Robert GrahamAmerican eclectic fashion brand Robert Graham has relaunched a new, revitalized women’s collection for the spring 2018 season, focusing on uniquely vibrant pieces right in step with a modern woman’s lifestyle.

To meet the needs of the brand’s female demographic, the spring 2018 collection includes signature Robert Graham prints, feminine shirts and blouses, wrap dresses, jackets, and novelty leathers. Price points for the collection include shirts and blouses from $188-$298, dresses from $328-$598, jackets and vests from $498-$998.

Leigh Baird, the newly appointed head of women’s design at Robert Graham, describes the women’s spring 2018 collection as “a playful and elegant exploration of the tropical colors and textures of Cuba and its landscapes, with boldly adventurous patterns and classic yet unexpected twists.” Baird brings a 20-year track record designing for Polo by Ralph Lauren.

Robert Graham“We’ve successfully blended a feminine viewpoint with the spirit, color and charismatic style that defines Robert Graham, all in perfectly fitted silhouettes created for her,” added Andrew Berg, president of Robert Graham. “For the style and quality-conscious woman shopping for both him and herself the time has never been better for Robert Graham to fill her wardrobe needs.”

The spring 2018 Robert Graham advertising campaign was shot by veteran fashion photographer David Lipman, with a storyline that elicits passion, luxury, romance, and a lust for life designed to elegantly uncover the art behind the fashion.

The women’s collection will be available at Robert Graham company-owned boutiques, online at www.robertgraham.us and at select stores beginning February 2018.