by Stephen Garner


Oxford Industries, Inc. has announced that Scott A. Beaumont and James B. Bradbeer, Jr. will retire from their positions as co- group CEOs of Lilly Pulitzer on April 1, 2016. Michelle Kelly, Lilly Pulitzer’s current president, will succeed Mr. Beaumont and Mr. Bradbeer as group CEO of Lilly Pulitzer. Mr. Beaumont and Mr. Bradbeer will continue as advisors to Oxford.

Thomas C. Chubb III, chairman and CEO of Oxford commented, “Scott and Jim are co-founders of the company that re-launched Lilly Pulitzer twenty three years ago. When we bought Lilly Pulitzer from Scott and Jim in 2010 we acquired an outstanding business and brand. During the ensuing five years, Scott and Jim have been terrific partners to us. They led the rapid growth of Lilly Pulitzer to $168 million in net sales last year with outstanding profitability, and that momentum has continued this year. But as impressive as the growth has been, Scott and Jim’s greatest legacy will be the extraordinary management team, led by Michelle Kelly, which they have developed and groomed over the last several years.”

Mr. Chubb continued, “During her 11 years at Lilly Pulitzer, Michelle has held management and leadership positions in Lilly’s marketing, merchandising, wholesale, retail and e-commerce teams. Under Michelle’s leadership, the Lilly Pulitzer team has developed a profitable and fast-growing direct to consumer business. This includes launching e-commerce, refining the retail store model, developing CRM capabilities, and building innovative marketing programs such as the recent Lilly Pulitzer for Target designer collaboration. As a merchant, Michelle has spearheaded the launch of multi-seasonal product initiatives, developed new pricing strategies, and pioneered new ways of analyzing the business. Michelle and I have worked closely together over the last several years and I look forward to working with her as she and her very capable team take Lilly Pulitzer to new levels of success.”