SOLE DXB ADDS D3 MARKETPLACE FOR 2019 EDITION
Sole DXB announces the addition of the d3 Marketplace in collaboration with Dubai Design District (d3) to its already impressive agenda. The new format will house 12 breakout brands from the region and further afield, who will be showcasing their latest collections, limited edition products, and pre-season drops exclusive to Sole DXB 2019.
The d3 Marketplace will be an independent area focused on giving talented, emerging brands a platform to tap into the global audience at Sole DXB. Representing a roster of menswear, womenswear, and accessories, the concept is committed to championing independent brands that incorporate new generation practices, including upcycling, innovative streetwear materials, or community-based initiatives. The curated concept is aligned with Sole DXB and d3’s ongoing efforts to support local and independent communities.
The full 12 brands showcasing will be Leaf Apparel, Azra, Jungles Jungles, One and Four Studio, SIX5SIX Street, Selfi, Reconstruct Collective, Vent, WAFFLESNCREAM, Faces&Laces Locals, DOPECLVBWORLD, Liars Collective, Xzavier Zulu, and Tania George.
“We are proud of our continued strategic partnership with Sole DXB, which has proven to be a huge success since 2014,” said Khadija Al Bastaki, executive director at Dubai Design District (d3). “This year, we are excited to launch the d3 Marketplace, a new initiative that aims to nurture local and international independent brands, giving them an opportunity to showcase their products and widen their consumer base within the region. We hope to give visitors a unique experience and introduce them to an even larger selection of urban wear.”
The specially curated d3 Marketplace brands represent global talent from Australia, Nigeria, South Africa, Russia, the Netherlands, and India. Focusing on emerging brands, each with their own flair, the Marketplace concentrates on new, breakthrough talent coming from all corners of the world.
“Feels good to be invited to a great event like this,” added Jack Ferguson from Australian fashion label Jungles Jungles. “The culture behind Sole DXB aligns with our brand really well so it will be a great way to intro to this part of the world where we currently do not have much of a presence. We will be making some exclusive customized items for the event, but most notably we are working on a crazy Italian made shoe collaboration which we recently decided we will launch at Sole DXB.”
Beginning life in 2010, as a meeting point for a handful of likeminded Dubai-based friends with a love of all thing’s sneakers, Sole DXB has grown into so much more: a three-day annual cultural festival spanning live music, workshops, film screenings, brand activations, contemporary fashion, art installations and the region’s most competitive streetball tournament, saw over 25,000 people through its doors last year offering fresh insight into the ever-evolving alternative Middle Eastern lifestyle.
The event will be held December 5th-7th in Dubai. Tickets can be purchased through Virgin Megastore Tickets.
