Sperry x Bionic
by Stephen Garner

Sperry has signed a multi-category licensing partnership with the Levy Group. The partnership includes a full lifestyle collection featuring swimwear, sportswear, dresses, and casual bags for men, women, and children. The collection is debuting right now at the Miami Swim show, July 13-16.

The collections offer graphic tees, fashion-forward swimwear, performance outerwear, and key sportswear pieces that complement the Sperry lifestyle and reflect a casual ease. Price points range from $32 – $180.  

“As an iconic American brand, Sperry is pleased to be working with the Levy Group, one of the oldest and most respected manufacturers in the U.S. on the new Sperry sportswear collection for men, women, and children,” said Tom Kennedy, president of Sperry. “The Levy Group’s attention to quality and detail is unparalleled, and the new sportswear collections reflect the Sperry lifestyle.”

“Having the opportunity to work with such an iconic brand such as Sperry is very exciting,” added Michael Fernandez, president of Levy Group. “It is a brand that garners the truest of emotions relative to effortless American classic lifestyle footwear and sportswear. Born out of ingenuity and innovation, and inspired by the Authentic Original boat shoes created by Paul Sperry in 1935, the Sperry lifestyle sportswear collection will deliver performance and iconic American fashion in one.”