SPONSORED: “MADE IN ITALY BRANDS” PRESENTED BY THE ITALIAN TRADE AGENCY, WEEK FOUR
The Italian Trade Agency (ITA) will once again sponsor a curated selection of some of Italy’s very best menswear and men’s accessories designers at the Chicago Collective trade show, February 3-6, 2024, at The Merchandise Mart in Chicago, Illinois. Sartorial tradition and the world’s most sophisticated manufacturing techniques combine to lead US retailers on an experiential journey into Italian quality.
We are happy to share a selection of these exhibitors on MR-mag.com every Wednesday for the next few weeks leading up to the show. Below, see what makes each of these brands special, in their own words and images. (For a complete list of sponsored brands exhibiting at the show, click here.)
The Italian Pavilion
At the Collective, ITA will host its trademark lounge in the center of the Italian Pavilion, which in the mornings will host a complimentary espresso bar, and in the afternoons an aperitivo with Italian-curated cocktails and bites. ITA will also sponsor a very special post-show networking event for its sponsored brands and their American retail partners.
Benvenuto, Alessio Nanni
The Italian Trade Agency (ITA) also celebrates the arrival of Alessio Nanni as its new Head of Fashion & Beauty, stationed at ITA’s NYC headquarters
More, more, more…
The Italian Trade Agency (ITA) is now hosting more trade shows, networking events, and consumer-facing events than ever before to support Italian brands, including digital solutions to enable Italian brands to do business more easily and effectively with American wholesaler/retailer partners. Beyond the Chicago Collective, ITA will showcase womenswear brands at Coterie in NYC. Later this spring ITA will refresh its EXTRAITASTYLE digital platform with wholesale tools designed to make it easier for American retailers to discover Italian brands online.
L’Impermeabile Booth 2104
Loyal to its maxim “Fashion is what is not fashionable,” l’Impermeabile does not create products because they are trendy, but makes iconic garments that can be worn proudly. L’Impermeabile stands out in the crowd because it can be worn with personal style, reflecting authenticity and tradition. At its Tuscan, third-generation company, founded in 1948, they wouldn’t do it any other way.
Lo.White Booth 4100
Lo.White is an Italian footwear brand that concentrates all of its production in Tuscany, a region that historically holds a centuries-old tradition of manufacturing and footwear excellence. The brand has the certification that all the production steps are carried out in Italy, an added value that on-site and abroad assumes essential importance for the customer looking for a shoe with guaranteed quality.
Malcom Booth 3125
The Malcom brand is synonymous with quality and made in Italy, associated with a product with attention to detail and excellent wearability. The company’s tailored trousers are packaged with fine finishes and made with high-quality fabrics from the best Italian suppliers.
Manzoni24 Booth 2112
Since the 1950s, the Manzoni 24 collection has respected the rules of eco-sustainability. Each product is certified, and traceable to suppliers around the world that are recognized for their sustainable breeding methods. Even the tanning of the hides, which makes them very light and reversible, is done using products that are in line with the latest European parameters. All this allows us to offer high-quality products at an accessible cost.
Mauro Blasi Booth 2114
Mauro Blasi handmade garments incorporate 22 hours of hand work and feature a Neapolitan cut with sartorial style at a competitive price. Research and attention to detail are the strengths of the brand, and the goal is always absolute excellence.
MOMA Booth 4094A
At MOMA, the company manipulates creativity and raw materials with a transformative approach by adopting techniques and processing inspired by the skills of both artists and artisans, giving shape to a vision. The value of its shoes lies in the time they have taken to make each one unique. In the brand’s workshops, everyday artisans and designers, workers, and artists share their experience and skills – because a good idea is good, no matter who it comes from.
Montechiaro Booth 5099
Montechiaro has been in business since 1969, with a long experience in the production and distribution of men’s apparel using the finest yarns and fabrics available in Italy. The collection includes fine Italian sweaters, sweatshirts, shirts, windbreakers, and tracksuits.
Myths Booth 6101
Myths is a single-product collection of men’s and women’s trousers with unique and timeless styles, always in search of new experimentation in garment washing and treatments. The brand’s parent company brings thirty years of experience in the production and sale of men’s trousers.
Ortigni 1930 Booth 3101
Ortigni simply makes shoes. As happened in ancient artisan workshops, customers choose how to create their footwear based on personal needs. All the models presented by the company can be customized in terms of the material, color, and structure of the sole. Ortigni 1930 is a family business with almost 100 years of experience.
Paolo Albizzati Booth 3123
Paolo Albizzati started his business in 1975, solidly rooted in family traditions. It is a collection created for gentlemen who desire to dress for success. The company’s manufacturing processes remain rooted in the tradition and practices of quality Italian manufacturing.
Paolo Vitale Booth 3109
This leather and exotic leather belt collection is made by expert craftsmen near Milan. They are suitable for classic, casual, and trendy men, and recognized for their attention to detail. The Paolo Vitale brand, owned by Maurizio Vicini, a historic belt manufacturer, has always reached high levels of quality, thanks to the years of experience, ability, and passion of its employees. Historical and family techniques have been handed down from one generation to another making each accessory a unique piece.
Pashmere Booth 6093
In existence since 1965, Pashmere keeps all stages of production of its 100% made-in-Italy luxury knitwear in-house. The Pashmere brand is synonymous with high quality throughout the world.
