The Most Common Sales Mistakes
by Steve Pruitt
Jan 30, 2015
Should New Brands Launch E-Commerce?
by Neal Kaiser
Jan 27, 2015
Will a Stronger Economy Help Apparel?
by Steve Pruitt
Jan 15, 2015
How to Make Email Marketing Stand Out
by John and Jake Fell
Jan 09, 2015
Top Stories
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Features
Should I Land All Seasonal Inventory Early?
by Steve Pruitt
Dec 12, 2014
A reader asks merchandise planning expert Steve Pruitt, “Do I run the chance of missing sales by not landing all my seasonal inventory early?”
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How Content Marketing Can Help Retailers
by John and Jake Fell
Nov 26, 2014
Marketing expert Jake Fell explains what content marketing is and how it can help your store strengthen relationships and reach more customers.
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Adding Men’s Accessories and Jewelry to Your Store
by Steve Pruitt
Nov 19, 2014
A retailer asks merchandise planning expert Steve Pruitt, “Is is worth adding accessories, particularly jewelry, to my store’s mix?”
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Ask the Experts: Predicting Holiday Traffic
by Steve Pruitt
Nov 07, 2014
A reader asks merchandise planning expert Steve Pruitt: “Last holiday started out great in November and then sputtered in December. Is there any way to understand what will happen this year?”
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Ask the Experts: How to Start a Rewards Program
by John and Jake Fell
Oct 31, 2014
Marketing expert Jake Fell describes a straightforward plan to implement a rewards program at your store.
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