Cerruti 1881 releases fall campaign

by Stephen Garner

Cerruti 1881 revisits the style of the 1970s for its fall/winter ’20 season campaign, completed in beautiful sketches.

Forever inspired by the world of cinema, Cerruti 1881 drew from the outfits of the young Jacques in Four Nights of A Dreamer, by Robert Bresson. The visuals combine strong colors and soft materials – corduroys, vintage tweeds, knits. Classic coats mix with parkas, jackets, chinos, and prints, for a modern look.

Echoing the spirit of the collection – the nonchalance of a chic and elegant ‘70s Parisian – this new advertising campaign, carried out in a historical context of stay-at-home order and social distancing, offers an invitation to an escape through a dream where Paris’ refined architecture and impertinent nature coexist, in the Île de la Cité and its Notre-Dame Cathedral, the Sacré-Cœur, the Cityhall, or the Louvre Museum.

The campaign features Amélie Cordier’s surrealistic collages recut with old sketches to enhance the feeling of an urban-chic life.

One Reply to “CERRUTI 1881 RELEASES FALL CAMPAIGN”

  1. we have been in business for long time and we be more than happy to have your line in our stores
    OXFORD STREET
    6121 W PARK BLVD
    PLANO TEXAS 75093
    469 609 3027

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