LACOSTE TO RELEASE COLLECTION WITH TYLER, THE CREATOR

by Stephen Garner

Lacoste has teamed up with Golf le Fleur for a 16-piece capsule collection. The first collaboration between the French sportswear brand and Tyler, The Creator’s clothing brand, the new collection injects some of the American rapper’s iconic style into classic French tennis culture.

The unisex collection includes socks, bucket hats, tees, shorts, polos, sweatshirts, a track set, cardigan, and a bomber jacket all inspired by Lacoste’s historical archive but ultimately contrasts classic sportswear silhouettes and features color blocking reminiscent of 80’s court-side hues.

The pastel colorways include “litchi” (dusty pink), “geode” (beige), and “mascarpone” (off-white). A combination of classic French tennis culture and streetwear, Lacoste x Golf le Fleur redefines conventional notions of sportswear. The items are priced between $48 for socks to $650 for the bomber jacket.

The Lacoste x Golf le Fleur collection will be available at Lacoste.com, in select Lacoste boutiques, and select concept stores including Kith, Union LA, Concepts, and Ssense.com on Wednesday, July 17th.