PVH Signs Australian Licensee for Izod
PVH has licensed Australia-based Axis Golf Pty. Limited for men’s sportswear and golf apparel under the Izod brand in Australia, New Zealand, Fiji and other South Pacific islands through the end of 2018.
In addition to golf and sportswear, categories covered by the license deal include dress shirts, neckwear and underwear. Axis Golf will also distribute belts, headwear, watches, umbrellas and flip flops made by other regional Izod licensees.
The collections will be sold at various green grass, specialty and department stores, as well as Izod stores operated by Axis Golf.
“We are elated about our strategic partnership with PVH for the IZOD brand in the South Pacific,” said Axis managing director Denis Brosnan. “Izod is an iconic American brand with a colorful, sporty image and a solid reputation for delivering fashion and value to consumers worldwide. The versatility of the product line allows for distribution in the sports, lifestyle and leisurewear segments.”