ADIDAS, CONVERSE, NIKE AMONG BRANDS OFFERING GAY PRIDE PRODUCTS
Footwear giant Nike is launching its BETRUE collection, inspired by the LGBT community, which pairs two prominent symbols of pride: the rainbow flag and pink triangle on a series of sneakers. They are also selling t-shirts with the slogan “Be True” on it.
Converse has released the Chuck Taylor All Star Pride Collection, which features a variety of sneakers with the rainbow flag colors prominently displayed, as well as on its soles. Adidas has also created a LGBT Pride collection, which includes its LGBT Superstar Shoes, spattered with the colors of the rainbow flag, along with a series of special T-shirts and track pants.
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Underwear maker Andrew Christian, a favorite of the LGBT community, is offering an “Almost Naked Premium Pride Brief,” along with a Pride Cap, Pride Necklace, a t-shirt saying “Gay BF” and a tank top that sports the message “Gay: I Just Got Lucky.”
As previously reported by MR, Levi’s has partnered with the Harvey Milk Foundation and released a seven-piece Levi’s x Harvey Milk Foundation Pride 2016 Collection. It features a series of distinct design details including: a trucker jacket emblazoned with Harvey Milk’s historic “Hope will never be silent” quote and pride embellishments; stonewashed shorts with rainbow embroidered watch pocket and Harvey Milk patches; Levi’s rainbow tab on jacket and shorts; exclusive ringer tee and tank with Harvey Milk bottle graphic and Levi’s Pride timeline; an evergreen pride tee and 5-panel hat, both with the Levi’s rainbow batwing; and a navy paisley print bandana with Levi’s rainbow batwing embroidery.
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